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Fashion and Apparel Studies

What is Fast Fashion?

Excerpt from "The Development of Fast Fashion" Berg Encyclopedia of World Dress and Fashion: Global Perspectives

“Fast fashion” is a term used to describe an industrial phenomenon associated with companies that accurately and instantly track consumer demands in order to rapidly manufacture and deliver trend-driven clothing and accessories at exceptionally low costs. The concept of “fast fashion” is the result of centuries of technological innovations that have made stylish clothing available to the masses instead of a select few. In many ways, the meteoric rise of fast fashion in the late twentieth and early twenty-first centuries is the result of a number of social factors that changed consumer behavior and the structure of the global fashion industry in the latter half of the 1900s. Despite its negative impacts on the environment and many questionable labor practices, fast fashion has gained worldwide popularity for its ability to provide people with coveted new styles more quickly and cheaply than ever before.

Fast Fashion and Greenwashing

Creating Solutions

Reports and Articles about Sustainable Fashion

Reports:

Sustainability in Luxury and Fashion: Time for Action
Briefing | 29 Nov 2023

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Sustainable Fashion Worldwide 2023

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Articles:
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