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Investment Research

About This Guide

  This guide provides resources for doing investment research. 
a tree made of money

Common Library Terms

New to using library resources?

Here are some basic terms that will hopefully help as you get started!

  • Library Catalog - The online search tool for books, ebooks, and other materials the library owns.
    • I like to think of the catalog like Google, but just for the library’s collection. It searches nearly everything the library has access to.
  • Database -  An online collection of information you can search.
    • I like to think of databases as a massive Google Drive with many folders and files.
      • ExampleBusiness Source Premier, where you can find articles, reports, and case studies about companies and industries.
  • Journal - A publication that comes out regularly, like a magazine, but for research or professional news.
  • Article - A single piece of writing published in a journal, magazine, or newspaper.
    • I like to think of it like a single Google Doc or Sheet in a folder.
      • Example: An article in Harvard Business Review about business strategies.
  • Keyword - The main word or phrase you use when searching.
    • It kind of reminds me of a hashtag or trending topic link that helps find what you’re looking for.
      • Examples: “Starbucks” (one word keyword), “fast food industry” (keyword phrase).
      • If you are searching for a phrase, put it in quotation marks, otherwise the platform you are using might break up the phrase into single words
  • Citation - The details that tell you where an article, report, or other material came from (so it will share the author, title, journal name, date, etc.).
    • It is like an academic version of a credit line or byline, or like when you hit the share button online and it shows the original source/creator.