From the Research Guides Portal, select the subject area of interest.
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The process of consumer analysis include gathering information about the consumer such as their needs and purchasing behavior.
Recommended Databases:
Full-text information from news, business, & legal sources, including U.S. Supreme Court decisions dating back to 1790. Though not required, you have the option to create a personal account that will give you access to special features such as alerts, saved searches, folders, history, annotations & more.
Vendor Lyrasis. Publisher LexisNexis.
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