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BUAD110 The Basic of Business

BUAD110 The Basic of Business

The Basic of Business Research


The purpose of the guide is to gather information that will help to understand keys areas of business: 

  • The Business-- Industry analysis, size, risks, revenue projection, etc.
  • The Competition-- Overview of the competition (who are they?, what are they doing ?, where are they?
  • The Customers-- Customer needs, Who are they? How can you serve them better?, etc.
  •  The Strategies- Business model, Marketing strategy, implementation of plan, etc.

The Goal – Gather information and data to make good business decisions.