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BUAD 301- Introduction To Marketing (General): Competitive Review

Finding List of Competitors

The county Business Patterns: Provides industry data including the number of establishments, employment size, and payroll, by geography.


Look for articles and reports on competition within the industry and among the major companies within the industry.  Enter company name and competition or the industry code and competition. The term competitive analysis may be used as well. Example (in Business Source Premier Database): Type: Mobile Food Services and competition  OR Hair salon and competition OR Type an industry code and competition   (IC "722330" and competition). 

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